Title

Author

ISBN Number

Publisher

Why We Buy

Paco Underhill

0684849143

Simon & Schuster

A Shop of One's Own: Women Who Turned the Dream into Reality

Rachel Epstein

1588161048

Hearst

The Guerrilla Marketing Handbook

Jay Levinson and Seth Godin

0395700132

Houghton Mifflin

201 Great Ideas for Your Small Business: Revised & Updated Edition

Jane Applegate

157660117X

Bloomberg Press

Hug Your Customers : Love the Results

Jack Mitchell

0141015225

Gardners Books

No Thanks, I'm Just Looking: Professional Retail Sales Techniques for Turning Shoppers into Buyers

Harry J. Friedman

0840379625

Kendall/Hunt Publishing Company

Good to Great: Why Some Companies Make the Leap... and Others Don't

Jim Collins

0066620996

Collins

Hiring the Best: A Manager's Guide to Effective Interviewing

Martin Yate

1558502823

Adams Media Corporation

ALL Business is Show Business : Create the Ultimate Customer Experience to Differentiate Your Organization, Amaze Your Clients, and Expand Your Profits

Scott McKain

0785206086

Nelson Business

Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless : How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know

Jeffrey Gitomer

188516730X

Bard Press

Why We Buy: The Science of Shopping

Paco Underhill

0684849143

Simon & Schuster

Retail Success!

George Whalin

0970643500

Willoughby Press

Start and Run a Profitable Retail Business

Jim Dion, Ted Topping

1551801000

Self-Counsel Press

Specialty Shop Retailing: How to Run Your Own Store

Carol L. Schroeder

0471212644

Wiley

Retail Business Kit for Dummies

Rick Segal.

076455381X

For Dummies